Tahlequah Daily Press

Online Exclusives

August 26, 2013

ONLINE EXCLUSIVE: TDP moving deeper into the digital age

TAHLEQUAH — A number of people have already noticed significant changes to the Daily Press over the past few weeks. But that’s just scratching the surface of the ambitious plans we have in store for our multimedia franchise.

With today’s focus on social media and other emerging forms of mass communication, a company that relies solely on a print newspaper to meet the needs of its audience is almost certain to founder. That’s true whether the market is a small town in Oklahoma, or a teeming metropolis like New York City.

While we may not be able to be all things to all people, we can be many things to many people. This is why the “multimedia” concept is so important in the 21st century.

Our print newspaper is our core product, and  the one to which traditionalists turn for information. Some changes you may have observed are on our front page, where we’re trying to shine an intense spotlight on the top story of the day with as much clarity as possible – to will catch the eye of a person strolling past a newsrack. There will still be “slow news days,” but we’re brainstorming on ways to ensure value in every edition.

For several years, we’ve been offering most staff-written stories on our website, at www.tahlequahdailypress.com. Many readers, especially younger ones and busy professionals on the go, prefer this platform. We’re proud to say we’ve won first place in the state for our website the past two years in the Oklahoma Press Association’s Better Newspaper Contest. But we won’t rest on our laurels; we’re making changes there, too. We’re starting to add online exclusive content, which we hope print and e-edition subscribers will find useful and interesting. And speaking of our e-edition, that’s undergone alterations in recent months. We’ve segued into a more user-friendly platform, and as new features are added, readability and ease of access will be enhanced.

A few years ago, we launched our Facebook page (www.facebook.com/tdpress), and we’re closing on 7,300 “likes.” We’re moving to a more dynamic look there, with more photos with our posts and plenty of links to online stories, but we’ll continue to offer our twice-daily budget updates; breaking news on crime, weather, sports, and key meetings and events; polls and reader queries; links to intriguing stories on our website or others; community calendar tidbits; and promotions we’re doing. Of course, we’ll continue the popular Saturday Forum, wherein “friends” can discuss pertinent topics of the day.

And now, to augment our initial foray into the world of social media, we’ve added Twitter to the mix (twitter. com @Tahlequah TDP). Statistics show that while many older adults may be embedded in the Facebook world, the younger set is more engaged in Twitter – a way to broadcast information in “tweets” of no more than 140 characters each. That may seem restrictive to the novice, but a tweet is much more than the sum of its characters. It can include links to other sites, photos, and “tags” that, if used properly, can both gather and disseminate information in ways never thought possible just a few short years ago. Each news staff member has a Twitter account,  to keep “followers” abreast of respective beats. Collectively, counting every TDP employee who has a Twitter account, we have more than 14,000 followers.

But we’re not finished. We’ve just dipped our toes into the waters of Instagram, where we’ll be uploading (and stylizing) some of the best photos our staff members take each week. We’ll soon be introducing Pinterest boards to categorize our coverage and further profile our photos. We've also set up a Google+ account.

In today’s globalized, lightning-paced and eclectic society, consumers of information, products and services are looking for new ways to get what they want. We hope we can meet you there, in as many niches as we can. Stay tuned!

1
Text Only
Online Exclusives
  • Minimum wage poll results

    The Daily Press polled its online readers, asking what they think of a state legislature proposal to forbid cities from raising the minimum wage. Since the poll was posted, Gov. Mary Fallin signed a bill into law that prohibits cities from establishing mandatory minimum wage or vacation and sick day requirements.

    April 18, 2014

  • Oklahoma Honor Flights history

    The true origin of Oklahoma Honor Flights can be traced to the 16 million United States men and women who served their country in World War II (between 1941-1945).

    April 17, 2014

  • List of Trail of Tears Art Show grand-prize winners since 1972

    The following is a list of Trail of Tears Art Show grand-prize winners since the show’s inception in 1972

    April 15, 2014

  • Summer films

    Studios may no longer confine the releases of “blockbuster” films to summer, but there are still dozens of big-budget films set to open during the summer.

    April 9, 2014

  • Warning signs of child abuse and neglect

    The earlier child abuse is caught, the better the chance of recovery and appropriate treatment for the child. Child abuse is not always obvious. By learning some of the common warning signs of child abuse and neglect, you can catch the problem as early as possible and get both the child and the abuser the help that they need.
    Of course, just because you see a warning sign doesn’t automatically mean a child is being abused. It’s important to dig deeper, looking for a pattern of abusive behavior and warning signs, if you notice something off.

    April 8, 2014

  • Most readers favor STD education for children

    When it comes to teaching children about sexually transmitted diseases, parents may understandably have mixed feelings. Perhaps they believe they bear foremost responsibility, but public education can include the research and input of medical professionals.

    April 5, 2014

  • Soil temperatures and planting

    According to Oklahoma Cooperative Extension Service Educator Roger Williams, soil temperature is key to growing a successful vegetable garden.
    Each spring, the warm air temperature puts most gardeners in the mood to plant. The best way to determine the time to plant vegetables in your garden is soil temperature.

    April 4, 2014

  • Tahlequah Farmers Market 2014 vendors

    Tahlequah Farmers Market 2014 vendors

    April 3, 2014

  • History Day Winners

    Northeastern State University hosted the District 8 Oklahoma History Day regional competition on Tuesday, April 1. Listed are winners who advance to the state competition on May 7-8 at the Oklahoma History Center in Oklahoma City.

    April 2, 2014

  • Cherokee Cruisin’ Classic Car Club

    A group of classic car enthusiasts in Tahlequah goes by the moniker Cherokee Cruisin’ Classic Car Club. The group, 5Cs, is a regular part of the Red Fern Festival, held the last Saturday in April – and it will mark their next car show.

    March 28, 2014

Poll

What to you think of a state Legislature proposal to forbid cities from raising the minimum wage? Choose the closest to your opinion.

The federal government should set the minimum wage across the board.
States should be allowed to raise their minimum wages, but not cities.
Both states and cities should be allowed to raise their minimum wages.
Cities should be allowed to raise their mimum wages, but not states.
There should be no minimum wage at all.
Undecided.
     View Results
Tahlequah Daily Press Twitter
Follow us on twitter
AP Video
Deadly Avalanche Sweeps Slopes of Mount Everest Police Arrest Suspect in Highway Shootings Drought Concerns May Hurt Lake Tourism Vermont Goat Meat Gives Refugees Taste of Home Calif. Investigators Re-construct Fatal Bus Cras Mayor Rob Ford Launches Re-election Campaign Appellate Court Hears Okla. Gay Marriage Case Author Gabriel Garcia Marquez Dead at 87 Beau Biden Plans 2016 Run for Del. Governor Chelsea Clinton Is Pregnant Horseless Carriage Introduced at NY Auto Show Obama Hopeful on Ukraine, Will Watch Russians Flamingo Frenzy Ahead of Zoo Construction Crew Criticized Over Handling of Ferry Disaster Agreement Reached to Calm Ukraine Tensions Raw: Pope Francis Performs Pre-easter Ritual Boston Bombing Survivors One Year Later Sister of Slain MIT Officer Reflects on Bombing
Stocks